Pineapple Insurance Contact Details

Pineapple insurance’s contact number is 060 018 1233, but it is WhatsApp only, with no calls. For voice calls in an emergency, Pineapple’s roadside assistance number is 087 365 8615 and its emergency home assist number is 011 991 8642. Claims go to claims@pineapple.co.za, general queries to hello@pineapple.co.za and complaints to complaints@pineapple.co.za. Pineapple’s head office address is 4 Sandown Valley Crescent, Sandown, Sandton. Every detail below was read from pineapple.co.za on 14 September 2026.

Official contact details

What you need	Contact
General contact	060 018 1233 (WhatsApp only, no calls)
Roadside assistance	087 365 8615
Emergency home assist	011 991 8642
Claims	claims@pineapple.co.za
General enquiries	hello@pineapple.co.za
Complaints	complaints@pineapple.co.za
Careers	careers@pineapple.co.za
Address	4 Sandown Valley Crescent, Sandown, Sandton, Johannesburg
App	Pineapple app on Google Play, the Apple App Store and Huawei AppGallery

Pineapple’s WhatsApp-only number

Pineapple’s website states that 060 018 1233 is “WhatsApp only (no calls)”, so phoning it will not reach anyone. Save the number and send a WhatsApp message instead. Pineapple’s FAQ page mentions a different WhatsApp number, 060 012 3771, and the email fresh@pineapple.co.za; the contact details in the footer of every Pineapple page are 060 018 1233 and hello@pineapple.co.za, so start with those.

Pineapple roadside assistance and emergency home assist

For roadside help, call Pineapple roadside assistance on 087 365 8615. For an emergency at home, call emergency home assist on 011 991 8642. These are the two Pineapple numbers that take voice calls. Save both in your phone now, so you have them when you need them.

Pineapple claims

Pineapple does not publish a claims phone number. Its FAQ says you can file a claim on the Pineapple app or at pineapple.co.za, and its website lists claims@pineapple.co.za for claims. Include your policy details, the date and a description of what happened, and any photos. Pineapple’s FAQ says that once a claim is submitted and approved it should take anywhere from a few hours to a few days to process, usually 5 to 10 working days, and that delays can be caused by incomplete or incorrect information, communication delays, high claim volumes or a fraud investigation.

Pineapple office hours and the app

Pineapple’s FAQ says its office hours are typically Monday to Friday, 08:00 to 17:00, but its app is available at any time. On the app, available on Google Play, the Apple App Store and Huawei AppGallery, you can get a quote, activate a policy, file a claim and more. Pineapple says you can take a picture of your car, answer a few questions, get a quote in about 90 seconds and buy a policy in under five minutes, or get a quote on pineapple.co.za without downloading the app.

Pineapple head office

Pineapple lists its address as 4 Sandown Valley Crescent, Sandown, Sandton, Johannesburg. It does not list a head office phone number; use WhatsApp on 060 018 1233 or hello@pineapple.co.za for general queries.

Is Pineapple a real insurer?

Pineapple’s FAQ answers this directly: it is underwritten by Old Mutual Alternative Risk Transfer (OMART) Insure Limited, which it describes as a specialised division of Old Mutual Limited, and it says it is rated 4.7 out of 5 across Hellopeter and the app stores combined. Its About page says the idea started in 2016, when its founders entered an innovation competition run by Hannover Re, and that the business was set up to make insurance easy, accessible and less frustrating. If you are contacted by someone claiming to be from Pineapple, check that they are using the WhatsApp number, emails or app listed on pineapple.co.za before sharing any details or making a payment.

About Pineapple and complaints

Pineapple (FSP 48650) is underwritten by Old Mutual Alternative Risk Transfer Insure Limited, a licensed non-life insurer and authorised financial services provider. It offers car insurance, including a low-mileage “Drive Less, Get Blessed” benefit, household contents cover and single-item cover. For a complaint, email complaints@pineapple.co.za with your policy number and a summary of the issue. If a complaint about an insurance policy is not resolved, the independent National Financial Ombud Scheme handles insurance disputes.

Sources

• Pineapple website footer contact details (all pages), pineapple.co.za, read 14 September 2026
• Pineapple FAQs and About page, pineapple.co.za, read 14 September 2026